Originally posted on Indie Castle:

By adageeditor@adage.com (Tim Peterson)

Pandora CEO Brian McAndrews admitted on Wednesday that the digital radio service has seen an impact from Apple’s iTunes Radio launch. That didn’t stop Pandora from turning a $9.0 million profit in the fourth quarter of 2013, but it likely… -http://www.promopalacellc.com/?p=12535

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Prince Drops Lawsuit

Originally posted on Bossip:


Prince decided to call his legal dogs off.

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Originally posted on Red Website Design Blog:

Social media success means different things to different people, but one of the unifying elements for successful social media marketing for us all is usually – is it delivering a financial ROI? Is social media engagement providing cash in the bank for your business?

This question is the acid test for many. There are many businesses out there who will struggle to answer it satisfactorily.

So, here’s my top three tips for social media success in 2014:

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Originally posted on Bossip:


The names that top Forbes’ Richest Hip-Hop Artists’ list got their start by being an everyman.

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Originally posted on Red Website Design Blog:

Facebook went public, quickly became one of the largest social platforms on the planet and is directed towards an estimated 1.27 billion users in October 2013. So it is vital for businesses to have a well-managed presence on Facebook to gain the attention of their target audience.

There are hundreds of social networks out there, but your Facebook page should be your most active social media profile of them all, because it’s a source of free advertising and the best way to spread the word about your brand or business in a fun and engaging way.

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Originally posted on Red Website Design Blog:

For the first time since 2001, Google has completely rewritten its search algorithm. Unlike Panda and Penguin, which were updates to the existing algorithm, Hummingbird is a complete replacement designed to be more precise and provide faster results.

It’s big news, and it has many businesses with an internet presence worrying about how it will affect them.

First, here’s the good news: the change has already been implemented – a month before the announcement was even made. That means if you didn’t notice a change in your site’s traffic already, you weren’t affected.

However, that doesn’t mean you should overlook the change. Understanding how Google ranks pages can help you to better position your business to be found. Let’s look at the main improvements in Hummingbird.

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The Future of Marketing

Posted: October 19, 2013 in Uncategorized

Originally posted on HipChime Mobile Marketing:

Text Message advertising is the future and the future is now!

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Originally posted on Last Stop Booking:

This was originally posted on my marketing/social media blog. However, all of these translate directly to bands and musicians using Twitter

I recently wrote an article full of tips for networking for musicians. This led to a few requests for tips on Twitter. Here are my tips, all delivered in 140 characters or less to help get you more followers, a more engaged followers, and a more interesting profile.

1) “Brevity is the soul of wit.” -Shakespeare.

2) Keep it sassy, funny, or quotable.

3) Follow people by industry or interest, learn from them.

4) Listen before you post.

5) Be consistent, post as often as you can.

6) Timing matters more than grammar or spelling.

7) Watch for auto-correct. It’s a sneaky beast.

8) Learn the language: Twitter glossary.

9) There’s room for 140, but try to keep it to 100-120 characters.

10) Connect it with 

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E = Educate Yourself

I am a firm believer that as long as a person is living, that person should be learning. Education is our responsibility, and essential to be successful. Trends change and systems improve in this fast paced, entertainment business environment. Therefore, it is important to make it a top priority to gain wisdom and make wise decisions at all costs. When it comes to succeeding in the business of entertainment, education can come in many different forms.

I recommend finding a degree program at a university that focuses on your specific field, if you know exactly what you want to do. The network that you build from teachers and fellow students is priceless in a good degree program. A formal education helps a person to build a firm foundation to begin with. Although a formal education is the path that I personally chose, and would chose again if given the chance, there are many other less expensive and increasingly accessible ways that you could educate yourself without tallying up a 6 figure bill, before you have the chance to make one cent. I really like iTunes University that features classes from reputable universities, most of which are completely free of charge.

In order to self educate you must read…read….read! Books are also great ways to customize your education and tailor it towards your preferences. You can also read blogs, magazine articles, Wikipedia pages, listen to books on Audible, get books from the library, read headlines, read masterpieces…make time to read. Your mind and your career will thank you in preparedness, brilliant aha moments, and avoided costly mistakes.

The ways that a person can educate himself/herself are extremely numerous, and I’m only barely touching the surface, but hopefully one of these methods inspires you. Your education needs to start with the people with whom you surround yourself. As much as you can help it, surround yourself with forward thinking, intellectual friends and colleagues who are smarter than you. I also love to go to music, film, and interactive conferences to stay up to date and learn within my industry, and network at the same time. I love killing two birds with one stone! In addition to that, traveling is a major key to learning new things, and gaining a new perspective. The internet is a world-wide, international seemingly never-ending source for free education. There are many great learning tools such as Youtube, podcasts, conference calls, webinars, video calls, and many, many, many more that can motivate the greatness inside of you to new heights!

Image  —  Posted: October 16, 2013 in Uncategorized
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